Why the 5 rules every cook should know are selling rules, too.

As the leader of the sales and marketing team for a medical device services company, I am often asked if there are selling rules I follow. This question is tricky to answer because there is ambiguity inherent in selling and marketing. There is no silver-bullet formula that works every time. Do you get questions like…

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How I Posted a New Facebook Profile Picture and Embarrassed Myself…

Embarrassing my kids by my actions is an activity I’ve enjoyed for many years. Not intentionally, it just happens as a father. At least, to me. Yesterday, though,  embarrassing myself on Facebook by updating my profile and cover photos was a new experience for me. I think my idea was okay. It just so many…

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Humbled by Someone Listening

Yesterday someone humbled me by listening. She didn’t just nod, smile and walk away. Instead, Mareshah Lynch took action and made me feel special. Listening Takes Effort Mareshah Lynch is the patient counselor at Eye Care of Maine. She works with Peter Kohler, MD, an Ophthalmologist who is a LASIK and Premium Cataract Surgery Specialist in Waterville, Maine. Yesterday I…

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How I Failed as a Math Business Entrepreneur – Part 1

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Failing in math is something I never did. Failing as a math business entrepreneur is something I know well. This story isn’t one of those, “I failed, now I’m uber successful, this is what I know now and here’s how you do it.” This one is about how it was, what happened and how it…

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Will Millennials, LASIK and Cataract Surgery Technology Influence Ophthalmology?

Seven trends may provide the answer to the question, “Will Millennials, LASIK and Cataract surgery technology influence Ophthalmology?” These emerging beliefs, commercial strategies and technologies portend an environment rich with opportunity for those who adapt and frustrating for those who do not. Millennials – Providers and Patients Four millennial children in my family make me…

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5 Resolutions for Year Fifty-Two of My Life

Yesterday was my 51st birthday. Below are five resolutions for year 52 of my life. I think of them as compass-like and guiding. I am a steadfast goal setter and this feels like a different exercise. Goals are specific, measurable and attainable and my five resolutions are more like guideposts. Don’t get me wrong, and…

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